A Simple Loyalty Program for Coworking Day Pass Users

Coworking spaces are brilliant hubs of activity, bringing together a vibrant mix of freelancers, remote workers, and entrepreneurs. Many of these users are not full-time members but prefer the flexibility of a day pass. The question is, how do you turn these transient visitors into a loyal community? The answer is simpler than you think: a loyalty program that is as flexible and easy to use as the day passes you offer.

The trouble with day pass users is that they can be here today, gone tomorrow. You might have a friendly chat, learn their name, and then not see them for another month. New staff won't have a clue who your regulars are, and that personal touch—the feeling of being a valued customer —is lost. You can't rely on memory to reward loyalty; you need a system.

Introducing CHECKIN by meed, Your Coworking Loyalty Program

This is where CHECKIN by meed comes in. It’s a beautifully simple and effective way to recognise and reward your day pass users every single time they visit. Forget clunky plastic cards or complicated apps. With meed, your customers simply scan a QR code at your reception desk to join your loyalty program. That’s it. They’re in.

From that moment on, every time they come in for the day, they just scan the same QR code to ‘check in’. Each scan is a digital stamp in their pass, and you decide what the reward is. Perhaps it’s a free coffee after five visits, or a free day pass after ten. The power is in your hands.

Making it Part of the Everyday Experience

The beauty of this system lies in its ease of integration into the daily routine of your coworking space. Here are a few ideas:

• Prominently Display Your QR Code: Have a stylish poster with your QR code right at the check-in desk. Make it part of the welcome process. "Hi there, welcome to our space. Just scan this to get started with our loyalty program."

• A Little Nudge Goes a Long Way: Train your front-of-house team to mention the loyalty program to every day pass user. A simple "Have you joined our loyalty club? You get a free coffee on your fifth visit" can work wonders.

• Table Talkers: Place small, elegant cards with the QR code on the desks and in the breakout areas. A gentle reminder of the benefits of being a regular.

Sweeten the Deal with a Welcome Voucher

Want to make an instant impression? With meed, you can also set up a COUPON that acts as a 'Welcome Voucher'. The moment a new day passes, the user scans your QR code to join, a special offer is instantly delivered to their phone.

Imagine this: a new customer walks in, scans your QR code, and immediately gets a voucher for "50% off your first coffee" or "a free pastry with your day pass". This isn't just a warm welcome; it's a powerful incentive that can turn a casual visitor into a paying customer on their very first visit.

Why This Works for Coworking Spaces

• It’s Effortless: For Both You and Your Customers. No faff, no fuss.

• It Builds Community: By recognising and rewarding regulars, you create a sense of belonging.

• It’s Measurable: Your meed dashboard will show you who your most loyal customers are, how often they visit, and which rewards are the most popular.

• It’s Cost-Effective: With a free tier for your first 50 members, you can get started without any financial commitment.

So, if you're looking for a simple and effective way to build loyalty with your day pass users, it's time to give meed a try. It’s the coworking loyalty program your customers will actually want to use.