Privacy Policy
This Privacy Policy (“this Policy” or “Policy”) sets out the basis on which Meed Limited a company incorporated under the laws of Hong Kong with its registered office address at 608, Sunbeam Centre, 27 Shing Yip Street, Kwun Tong, Kowloon, Hong Kong (Company Registration Number 74349808) (together with our subsidiaries, our holding company, subsidiaries of our holding company from time to time, collectively called "Meed", “we” or “us”) collect personal data from you and how we handle such data.
We provide the meed platform (“meed”) for participating businesses (“Program Operators”) to create customer loyalty programs ("Programs") and voucher campaigns (“Campaigns”), and for customers to join the Programs. Through meed, customers can earn and redeem rewards (such as points, stamps, and discount or other incentive or reward vouchers) under the Program and/or on meed.
By visiting our website meedloyalty.com (our “Site”) or using meed or any other web or mobile applications or software we provide from time to time (collectively our “App”), you accept and consent to the practices set out below.
1. COLLECTION OF INFORMATION
1.1 For the purposes outlined in Clause 2, we may collect and process the following information about you:
(a) Information you give us - information that you provide us (which may include your name, user name, address, email address, telephone number, transaction information and/or other personal description) by filling in forms on our Site or our App or otherwise using our products or service, or by corresponding with us (by phone, email or otherwise), for example:
(i) Sign-up and Log-in Information: you will need to provide your name, mobile phone number and/or an email address when you sign up for an account or membership with us . We may also collect any user name, nickname and/or login ID and password created by you. YWe may ask you to add other optional information for your account or membership, such as “about” information. We will use your mobile phone number or email address to verify your account or membership, for example, by sending you a code via SMS or email;
(ii) Receipt Information: when you use the meed scanning feature in our App to collect stamps or other rewards, you will need to upload the relevant transaction receipt, which contains details such as the date, time and location, and the amount of the transaction;
(iii) Business Information: if you are a business customer, for individual directors, owners, or authorised representatives of the business, we may collect personal data such as names and and contact information to create and operate your account with us; and/or
(iv) Contact Information: you may provide us your contact details, such as your name and your address, email address, and/or phone number when you contact us for customer support or report any problem to us, or otherwise communicate with us, or when you complete our survey or questionnaire.
(b) Information we collect about you - information collected when you browse or use our Site or our App by using log files, cookies or similar technologies, for example, for example:
(i) Device and Connection Information: including the location information of the device you use to interact with our Site or our App, such as the iInternet protocol (IP) address and general geographic location, type of device, browser type and version, time zone setting, browser plug-in types and versions, and the operating system;
(ii) Usage Information: information about your usage of our Site or our App, including your browsing history, the full Uniform Resource Locators (URLs) clickstream to, through and from our Site or our App (for example, date and time), products or services you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), methods used to browse away from the page; and/or
(iii) Activity Information: information about your account or membership activities through our Site or our App, including the time and location of Program and Campaign creation and participation, the issue, collection or redemption of points, vouchers, stamp cards or other offers or rewards, offer or reward balances, and the account or membership status.
1.2 We only retain personal data for so long as it is necessary. If you deactivate your account or membership, we may retain certain information longer if necessary to defend our legitimate interests or those of third parties, comply with legal requirements, resolve or defend ourselves in disputes, investigate misuse or disruption of our products or services, or perform contractual obligations. Data may be archived as long as the purpose for which the data was used still exists.
2. PURPOSE OF USE OF INFORMATION
2.1. We collect your personal data so that we can provide our products and services and operate our business. What we use your personal data for is often referred to as our purposes of processing. We do this by prior notification of the purposes of processing, with your consent where required by law, or where otherwise permitted or required by applicable law. We may not be able to offer or provide our products and services if you do not provide us with, or do not want us to process, the personal data that we consider is necessary and/or is required to meet our legal and regulatory obligations.
2.2 When we process your personal information, we rely on the following legal basis to do so:
(a) Consent: you have consented to the processing of your personal data for a specific purpose(s);
(b) Performance of a Contract: the processing is necessary for us to be able to provide you with our products and services in performance of our contract with you, or in order to take steps at your request before entering into a contract;
(c) Legal Obligation: we are required to process your personal data by law;
(d) Vital Interests: the processing of your personal data is necessary to protect you or someone else’s life or health; and/or
(e) Legitimate Interests: the processing is necessary our legitimate interests or the legitimate interests of a third party, unless there is a good reason to protect the individual’s personal data which overrides those legitimate interests, for example, combating fraud or other unlawful conduct, protecting privacy, and complying with duties of care for employees and/or customers.
2.3 In particular, we use information held about you for the following purposes:
(a) Operation and Administration: providing, operating, improving and developing our products or services, performing the contract we enter into with you for example, creating, administering and maintaining your account or membership and using or generating information about your use of our product or service (such as user activity data, analytics event data and clickstream data) for data analytics and machine learning, and to help us measure traffic and usage trends of our product or service, to protect the safety and security of our platform, verification purposes and addressing and remediating technical issue and bugs;
(b) Optimisation and Improvements: researching, designing and launching new features or products or services, for example, creating anonymous data from data we collect by removing information that makes the data personally identifiable to you, and we may use this anonymous data and share it with third parties for lawful business purposes to analyse and improve our products or services;
(c) Personalisation: presenting content and information in our Site and our App in the most effective manner for you and for the device you use, for example, posting, uploading, creating or otherwise generating any content and/or information on our Site and/or our App;
(d) Transactional Communications: as part of providing our products or services, providing users with service, transactional, technical and other administrative communications, such as communications about your account or membership, our product or service offerings, changes to our product or service offerings, and important product or service-related notices, such as system maintenance, security and fraud notices;
(e) Marketing: providing you with alerts, updates, materials or information about our products or services or other types of information that you requested or signed up to, for example, promotional and marketing events;
(f) Laws and Regulations: complying with laws and regulations applicable to us in any part of the world;
(g) Exercising our Legal Rights: tracing and exercising our rights and protecting ourselves against harm to our rights and interests, and/or responding or taking part in legal proceedings, including seeking professional advice;
(h) Customer Support: communicating with you and responding to your questions or requests, including providing non-marketing information in relation to our products or services;
(i) Mergers, Acquisitions and Divestments: should we or any of our affiliates undergo an actual or potential transfer of all or part of our business and/or assets, a change in control, including by means of a reorganisation, merger, acquisition or purchase, a joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets or stocks, your information may be shared with the parties involved in such an event;
(j) Protecting Rights and Safety: if we believe in good faith that this will help protect the rights, property or personal safety of us, any of our users or any member of the general public, with or without notice to you; and/or
(k) Related or Incidental Purposes: purposes directly related or incidental to the above.
2.3 With your consent where required by law, we may send you direct marketing communications as permitted by law, including notifying you of promotions, offers and events via email or in-app notifications. You may withdraw your consent for us to use your personal data in direct marketing communications. Please refer to Clause 11.2 on your right to withdraw your consent.
3. DISCLOSURE OF INFORMATION
We will keep your personal data we hold confidential but you agree we may provide information to:
(a) Group Members: any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries ("Group Members");
(b) Personnel, Service Providers and Advisers: employees, officers or other personnel, agents, advisers, auditors, contractors, consultants, financial institutions, insurers or insurance brokers, and service providers in connection with our operations, products or services;
(c) Affiliates and Business Partners: our affiliates, business partners and counterparts (on a need-to-know basis only);
(d) Courts, Authorities and Regulators: persons to whom we are required or expected to make disclosure under applicable laws and/or regulations in any part of the world, or by a court order or if we believe that such action is necessary to prevent fraud or cybercrime or to protect our Site or our App or the right, property or personal safety of any person;
(e) Transferees: as permitted by applicable law, to a third party in the event of any reorganisation, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceedings); and/or
(f) Other Third Parties: persons under a duty of confidentiality to us.
4. COOKIES
4.1 Our Site and our App use cookies to distinguish you from other users of our Site and our App. This helps us to provide you with a good experience when you browse our Site and our App and also allows us to improve our Site and our App.
4.2 A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree to the use of cookies. Cookies contain information that is transferred to your computer's hard drive.
4.3 We use persistent cookies and session cookies. A persistent cookie stays in your browser and will be read by us when you return to our Site or our App or a partner site that uses our products or services. Session cookies only last for as long as the session (usually the current visit to a website or a browser session).
4.4 We use the following cookies:
(a) Necessary Cookies - These are essential for our Site or our App to function properly. They include, for example, cookies that enable you to create and operate your account or membership with us or log into secure areas of our Site or our App. Our Site or our App cannot operate optimally without these cookies.
(b) Analytics/Performance Cookies - They allow us to recognise and count the number of visitors and to see how visitors move around our Site or our App when they are using it, for example, collecting information about the pages visited, the time spent on our Web or our App, and any issues encountered. This helps us to improve the performance of our Site or our App and user experience.
(c) Functionality/Preference Cookies - These are used to recognise you when you return to our Site or our App. This enables us to provide enhanced functionality and personalisation, including personalising our content for you, greeting you by your name and remembering your preferences (for example, your choice of language or region).
(d) Targeting/Marketing Cookies - These record your visit to our Site or our App, the pages you have visited and the links you have followed. These may be set through our Site or our App by our third party web service providers. We will use this information to make our Site, our App and the information displayed on it more relevant to your interests.
4.5 We may use third-party web services. The service providers that administer these services use technologies such as cookies (which are likely to be analytical/performance cookies or targeting cookies), web server logs and web beacons to help us analyse how visitors use our Site and make the information displayed on it, including ads displayed on our Site or our App, more relevant to your interests. The information collected through these means (including IP addresses) is disclosed to these service providers. These analytics services may use the data collected to contextualise and personalise the marketing materials of their own advertising network.
4.6 You can block cookies by activating the setting on your device or browser that allows you to refuse the setting of all or some cookies. However, if you do so, you may not be able to access all or parts of our Site or our App. These opt-out mechanisms are specific to the device or browser, so you will need to opt out on every browser and device that you use. Please also note that opting out of our first-party or third-party targeting/advertising cookies does not necessarily mean that you will not see our ads, only that these ads will not be targeted to you through the use of such cookies.
5. AGGREGATED DATA
We may generate or extract aggregated or anonymised data that does not include any personally identifiable information out of any databases that contain your personal data. Such aggregated or anonymised data may be used by us or other third parties to enable us or them to better understand customer needs or to improve our or their operations, products and services, or for the purposes of industry benchmarking, machine learning, behaviour segmentation, targeted marketing and research or analytics.
6. THIRD-PARTY SITES
Our Site, our App or our communication with you may from time to time contain links to third-party websites over which we have no control. If you follow a link to any of these websites, please note that they have their own practices and policies. We encourage you to read the privacy policies or statements of these websites to understand your rights. We accept no responsibility or liability for any practices of third-party websites.
7. SECURITY
7.1 We take the privacy and security of your personal data very seriously. We take reasonable steps, including physical, technical and organisational measures, to protect your personal data from unauthorised access, processing or use.
7.2 Where we have given you (or where you have chosen) a password that enables you to access certain parts of the Site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
7.3 We restrict access to personal data to our employees, officers, service providers, contractors and consultants on a strictly need-to-know basis and ensure that those persons are subject to confidentiality obligations.
7.4 We review our information collection, storage and processing practices from time to time to guard against unauthorised access, processing or use.
7.5 Please note, however, the transmission of information via the Internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our Site or our App; any transmission is at your own risk.
8. DATA TRANSFER
8.1 We are based in Hong Kong and process data in Hong Kong, which may not provide the same levels of rights and protections as your home jurisdiction. We will take all steps reasonably necessary to ensure that your data is treated securely in accordance with this Policy.
8.2 When providing our products or services, your personal data may be processed by, transferred to or stored at our other Group Members outside of Hong Kong, or contractors, advisers and service providers who operate outside Hong Kong who are contractually committed to protect and secure your data, however, we do not control or accept liability for the acts and omissions of these third parties.
8.3 By submitting your personal data or continuing to use our Site or our App, you agree to such transfer, storing or processing of data outside of your home jurisdiction.
9. SENSITIVE PERSONAL DATA
In some jurisdictions, certain types of personal data (such as information about your race, religious, political or philosophical views, sexual orientation and health) are characterised as sensitive personal data, which is subject to stricter regulation than other types of personal data. We do not require you to provide sensitive personal data to use our Site or our App.
10. PERSONAL DATA OF CHILDREN
We do not intentionally gather personal data from an individual under the age of majority (“Child”, and collectively “Children”) without first obtaining parental or guardian consent to and acknowledgement of this Policy. If you are a parent or guardian of a Child and you believe that we have collected personal data from your Child without such parental or guardian consent and acknowledgement, please contact us at info@meedloyalty.com so that we can investigate and remove such personal data.
11. YOUR RIGHTS
11.1 You have rights in relation to personal data we hold about you. To the extent provided by applicable laws and regulations, you have the right to:
(a) check whether we hold personal data about you;
(b) request a copy of personal data we hold about you; and
(c) require us to correct any inaccuracy or error in any personal data we hold about you.
You have the right to change or withdraw your consent to process your personal data. However, we may not be able to provide our products and services or engage with you without certain personal data.
11.2 You have the right to request us to stop using your personal data to send you direct marketing by changing the app push notification setting for your account or membership in our Site or our App, changing the settings on your mobile device, or by following the unsubscribe instructions in the direct marketing communication we send to you. If you opt out of direct marketing communications, you may continue to receive service-related and other non-marketing communications from us.
11.3 To the extent permitted by applicable laws and regulations, any request under this Clause 11 may be subject to a small administrative fee to meet our cost in processing your request.
11.4 We will respond to requests to exercise your personal data rights in line with applicable law. We may ask you to verify your identity before processing your request.
11.5 We are not involved in or responsible for any marketing materials that are not related to meed and sent directly by any Program Operator to you. If you would like to stop receiving any such marketing materials from any Program Operator, please contact them directly to unsubscribe from their mailing lists.
12. CHANGES TO POLICY
We may amend this Policy from time to time by posting the updated Policy on our Site and our App. By continuing to use our Site or our App after the changes come into effect means that you agree to be bound by the updated Policy.
13. LANGUAGE
We may translate this Policy into multiple languages. If there is any conflict or inconsistency between the English version and any other language version of this Policy, the English version will prevail.
14. CONTACT US
If you have any questions, comments or requests regarding personal data, please address them to:
Data Protection Officer, info@meedloyalty.com
Last updated: January 2025
私隱權政策
本私隱權政策(「本政策」或「政策」)規定了 Meed Limited 如何收集及運用您的個人資料。Meed Limited 為根據香港法律註冊成立的公司,其註冊辦公地址為香港九龍觀塘成業街 27 號日昇中心 608 室(公司註冊號碼 74349808)(與我們不時的子公司、控股公司、控股公司的子公司統稱為「Meed」或「我們」))
我們為參與企業(「計劃運營商」)提供 meed 平台(「meed」)以創建客戶忠誠度計劃(「計劃」),並供客戶加入計劃運營商的客戶忠誠度計劃。透過meed,客戶可以從計劃運營商處賺取和兌換獎勵(例如積分、印章和折扣或其他激勵或獎勵優惠券)。
透過造訪我們的網站 meedloyalty.com (我們的「網站」)或使用 meed 或我們不時提供的任何其他網路或行動應用程式或軟體(統稱為我們的「應用程式」),即表示您接受並同意下述做法。
1. 資訊收集
1.1. 出於第 2 條中概述的目的,我們可能會收集和處理有關您的以下資訊:
(a) 您提供給我們的資訊 - 您透過填寫我們網站或我們的應用程式上的表格或欄位或以其他方式使用我們的產品或服務,或透過與我們通訊(透過電話、電子郵件或其他方式)向我們提供的資訊(可能包括您的姓名、使用者名稱、地址、電子郵件地址、電話號碼、交易資訊和/或其他個人描述),例如:
(i) 註冊和登入資訊:當您註冊帳戶或會員資格時,您需要提供您的姓名、手機號碼和/或電子郵件地址。 我們也可能收集您建立的任何使用者名稱、暱稱和/或登入 ID 和密碼。我們可能會要求您為您的帳戶或會員資格添加其他可選信息,例如「關於」資訊。我們將使用您的手機號碼或電子郵件地址來驗證您的帳戶或會員資格,例如透過簡訊或電子郵件向您發送代碼;
(ii) 收據資訊:當您使用我們應用程式中的meed掃描功能領取印章或其他獎勵時,您需要上傳相關交易收據,其中包括日期、時間、地點以及交易金額等詳細信息;
(iii) 商業資訊:如果您是企業客戶、對於企業的個人董事、所有者或授權代表,我們可能會收集姓名和聯絡資訊等個人資料,以建立和操作您在我們這裡的帳戶;和/或
(iv) 聯絡資訊:當您聯絡我們尋求客戶支援或向我們報告任何問題,或以其他方式與我們溝通,或當您完成我們的調查或問卷時,您可以向我們提供您的聯絡方式,例如您的姓名和地址、電子郵件地址和/或電話號碼
(b) 我們收集的有關您的資訊 - 當您瀏覽或使用我們的網站或我們的應用程式時使用日誌檔案、cookie 或類似技術收集的信息,例如:
(i) 設備和連接資訊:包括您用於與我們的網站或我們的應用程式互動的設備的位置信息,例如互聯網協議(IP)地址和一般地理位置、設備類型、瀏覽器類型和版本、時區設置、瀏覽器插件類型和版本以及操作系統;
(ii) 使用資訊:有關您使用我們的網站或我們的應用程式的信息,包括您的瀏覽歷史記錄、進出我們的網站或我們的應用程式的完整統一資源定位符 (URL) 點擊流(例如日期和時間)、您查看或搜尋的產品或服務、頁面響應時間、下載錯誤、某些頁面的訪問時長、頁面互動資訊(例如滾動、點擊和滑鼠懸停)、用於瀏覽離開頁面的方法;及/或
(iii) 活動資訊:有關您透過我們的網站或我們的應用程式進行您的的帳戶或會員活動的信息,包括計劃和活動創建和參與的時間和地點、積分、優惠券、印章卡或其他優惠或獎勵的發放、收集或兌換、優惠或獎勵餘額以及帳戶或會員狀態。
1.2. 我們僅在必要的時間內保留個人資料。如果您停用您的帳戶或會員資格,我們可能會在必要時保留某些資訊更長的時間,以捍衛我們或第三方的合法利益、遵守法律要求、解決爭議或為自己辯護、調查我們產品或服務的濫用或中斷,或履行合約義務。只要資料的使用目的仍然存在,資料可被存檔。
2. 使用資訊的目的
2.1 我們收集您的個人資料,以便我們能夠提供我們的產品和服務並經營我們的業務。我們使用您的個人資料的目的通常稱為我們的處理目的。在法律要求或適用法律允許或要求的情況下,我們會事先通知處理目的並徵得您的同意。如果您不向我們提供或不希望我們處理我們認為必要和/或履行我們的法律和法規義務所需的個人資料,我們可能無法提供我們的產品和服務。
2.2 當我們處理您的個人資訊時,我們依賴以下法律依據:
(a) 同意:您已同意出於特定目的處理您的個人資料;
(b) 履行合同:為了履行我們與您之間的合同,或者為了在簽訂合同之前根據您的要求採取措施,我們必須進行處理才能向您提供我們的產品和服務;
(c) 法律義務:法律要求我們處理您的個人資料;
(d) 重大利益:處理您的個人資料對於保護您或他人的生命或健康是必要的;和/或
(e) 合法利益:處理對於我們的合法利益或第三方的合法利益是必要的,除非有充分的理由保護個人的個人資料凌駕於這些合法利益,例如,打擊欺詐或其他非法行為、保護私隱以及遵守對員工和/或客戶的謹慎責任)。
2.3 特別是,我們將您提供或收集的有關您的資訊用於以下目的:
(a) 營運和管理:提供、營運、改進和開發我們的產品或服務,履行我們與您簽訂的合同,例如創建、管理和維持您的帳戶或會員資格,以及使用或生成有關您使用我們的產品或服務的信息(例如用戶活動數據、分析事件數據和點擊流數據)進行數據分析和機器學習,並幫助我們衡量我們產品或服務的流量和使用性趨勢,保護我們平台的安全、驗證目的以及解決和修復技術問題和錯誤;
(b) 優化和改進:研究、設計和推出新功能或產品或服務,例如,透過刪除可識別您個人身份的信息,從我們收集的數據中創建匿名數據,我們可能會出於合法商業目的使用這些匿名數據並與第三方共享,以分析和改進我們的產品或服務;
(c) 個人化:以最有效的方式為您和您使用的裝置呈現我們的網站和我們的應用程式中的內容和訊息,例如,在我們的網站和/或我們的應用程式上發布、上傳、創建或以其他方式產生任何內容和/或資訊;
(d) 交易通信:作為提供我們的產品或服務的一部分,向用戶提供服務、交易、技術和其他管理通信,例如有關您的帳戶或會員資格、我們的產品或服務產品、我們的產品或服務產品的變更以及與產品或服務相關的重要通知(例如系統維護、安全和欺詐通知)的通信;
(e) 行銷:向您提供有關我們的產品或服務的提醒、更新、材料或訊息,或您要求或報名的其他類型的信息,例如促銷和行銷活動;
(f) 法律法規:遵守世界任何地區適用於我們的法律法規;
(g) 行使我們的合法權利:追蹤和行使我們的權利並保護我們的權益免受損害,和/或回應或參與法律訴訟,包括尋求專業建議;
(h) 客戶支援:與您溝通並回應您的問題或要求,包括提供與我們的產品或服務相關的非行銷訊息;
(i) 合併、收購和撤資:如果我們或我們的任何附屬公司對我們的全部或部分業務和/或資產進行實際或潛在的轉讓、控制權變更,包括透過重組、合併、收購或購買、合資、轉讓、轉移或以其他方式處置我們的全部或任何部分業務、資產或股票,您的資訊可能會與參與此類事件的各方共享;
(j) 保護權利和安全:如果我們真誠地相信這將有助於保護我們、我們的任何用戶或任何公眾的權利、財產或人身安全,無論是否通知您;和/或
(k) 相關或附帶目的:與上述直接相關或附帶的目的。
2.4 在法律要求的情況下,經您同意後,我們可能會在法律允許的情況下向您發送直接行銷訊息,包括透過電子郵件或應用程式內通知向您通知促銷、優惠和活動。您可以撤回您對我們在直接行銷通訊中使用您的個人資料的同意。另請參閱第 11.2 條,以了解您撤回同意的權利。
3. 資訊披露
3.1 我們將對您的個人資料保密,但您同意我們可以將資訊提供給:
(a) 集團成員:我們集團的任何成員,即我們的子公司、我們的最終控股公司及其子公司(「集團成員」);
(b) 人員、服務提供者和顧問:與我們的營運、產品或服務相關的員工、管理人員或其他人員、代理人、審計師、承包商、顧問、金融機構、保險公司或保險經紀人以及服務提供者;
(c) 法院、當局和監管機構:根據世界任何地方的適用法律和/或法規,或根據法院命令,或我們認為有必要採取此類行動以防止欺詐或網路犯罪或保護我們的網站或我們的應用程式或任何人的權利、財產或人身安全,我們被要求或期望向其披露資訊的人員;
(d) 受讓人:在適用法律允許的情況下,在對我們的全部或任何部分業務、資產或股票進行任何重組、合併、出售、合資、分配、轉讓或其他處置(包括與任何破產或類似程序相關的情況)時,向第三方披露;和/或
(e) 其他第三方:對我們負有保密義務的人員。
4. 小型文字檔案 (Cookie)
4.1 我們的網站和應用程式使用cookie將您與我們網站和應用程式的其他使用者區分開來。這有助於我們在您瀏覽我們的網站和應用程式時為您提供良好的體驗,也使我們能夠改進我們的網站和應用程式。
4.2 Cookie是一個由字母和數字組成的小文件,如果您同意使用cookie,我們會將其儲存在您的瀏覽器或電腦硬碟上。cookie包含傳送到您電腦硬碟的資訊。
4.3 我們使用持久性cookie和暫時性cookie。持久性cookie保留在您的瀏覽器中,當您返回我們的網站或我們的應用程式或使用我們產品或服務的合作夥伴網站時,我們將讀取該cookie。暫時性cookie僅在會話期間(通常是目前造訪網站或瀏覽器會話)持續有效。
4.4 我們使用以下 cookie:
(a) 必要的 Cookie - 這些對於我們的網站或我們的應用程式正常運作至關重要。例如,它們包括使您能夠建立和操作您的帳戶或會員資格,或登入我們網站或應用程式的安全區域的cookie。沒有這些 cookie,我們的網站或應用程式就無法最佳運作。
(b) 分析/效能 Cookie - 它們使我們能夠識別和統計訪客的數量,並了解訪客在使用我們的網站或我們的應用程式時如何移動,例如,收集有關訪問的頁面、在我們的網站或應用程式上花費的時間以及遇到的任何問題的資訊。這有助於我們提高網站或應用程式的效能和使用者體驗。
(c) 功能/偏好 Cookie - 這些 Cookie 用於在您返回我們的網站或我們的應用程式時識別您。這使我們能夠提供增強的功能和個人化服務,包括為您個性化我們的內容、用您的名字問候您以及記住您的偏好(例如,您選擇的語言或地區)。
(d) 目標/行銷 Cookie - 這些 Cookie 記錄您對我們的網站或我們的應用程式的造訪、您造訪的頁面以及您造訪過的連結。這些可能由我們的第三方網路服務提供者透過我們的網站或我們的應用程式進行設定。 我們將使用這些資訊來使我們的網站、我們的應用程式及其上顯示的資訊更符合您的興趣。
4.5 我們可能會使用第三方網路服務。管理這些服務的服務提供者使用 Cookie(可能是分析/效能 Cookie 或目標 Cookie)、網站伺服器日誌和網路信標等技術來幫助我們分析訪客如何使用我們的網站,並使網站上顯示的資訊(包括我們的網站或我們的應用程式上顯示的廣告)更符合您的興趣。透過這些方式收集的資訊(包括網際網路協定位址)將揭露給這些服務提供者。這些分析服務可能會使用收集的數據來背景化和個人化自己的廣告網路的行銷資料。
4.6 您可以透過啟動您的裝置或瀏覽器上的設定來阻止 Cookie,該設定可讓您拒絕全部或部分 Cookie 的設定。但是,如果您這樣做,您可能無法存取我們的網站或我們的應用程式的全部或部分內容。這些選擇退出機制特定於裝置或瀏覽器,因此您需要在您使用的每個瀏覽器和裝置上選擇退出。另請注意,選擇退出我們的第一方或第三方目標/行銷 Cookie 並不一定意味著您不會看到我們的廣告,只是這些廣告不會透過使用此類 Cookie 來針對您。
5. 聚合數據
我們可能會從包含您個人資料的任何資料庫中產生或提取不包含任何個人識別資訊的聚合或匿名資料。 我們或其他第三方可能會使用此類聚合或匿名數據,以便我們或他們更好地了解客戶需求或改善我們或他們的營運、產品和服務,或用於行業基準測試、機器學習、行為細分、有針對性的行銷和研究或分析。
6. 第三方網站
我們的網站、我們的應用程式或我們與您的通訊可能不時包含指向我們無法控制的第三方網站的連結。如果您透過連結造訪這些網站中的任何一個,請注意它們有自己的做法和政策。我們鼓勵您閱讀這些網站的私隱權政策或聲明,以了解您的權利。我們對第三方網站的任何做法不承擔任何責任。
7. 安全
7.1 我們非常重視您個人資料的隱私和安全。我們採取合理措施,包括實體、技術和組織措施,保護您的個人資料免遭未經授權的存取、處理或使用。
7.2 如果我們向您提供(或您選擇了)一個密碼,使您能夠存取本網站的某些部分,您有責任對該密碼保密。我們要求您不要與任何人分享密碼。
7.3 我們嚴格按照需要知情的原則,限制我們的員工、管理人員、服務提供者、承包商和顧問對個人資料的存取,並確保這些人員遵守保密義務。
7.4 我們不時審查我們的資訊收集、儲存和處理的做法,以防止未經授權的存取、處理或使用。
7.5 但請注意,透過網路傳輸資訊並非完全安全。儘管我們會盡力保護您的個人資料,但我們無法保證您傳輸到我們的網站或我們的應用程式的數據的安全性;任何傳輸的風險均由您自行承擔。
8. 資料傳輸
8.1 我們的總部位於香港,並在香港處理資料,香港可能無法提供與您所在司法管轄區相同程度的權利和保護。 我們將採取一切合理必要的措施,確保根據本政策安全地處理您的資料。
8.2 在提供我們的產品或服務時,您的個人資料可能會由我們在香港以外的其他集團成員或在香港境外運營的承包商、顧問和服務提供者處理、轉移或儲存在這些第三方,這些第三方根據合約承諾保護您的資料,但我們不控制這些第三方的作為和不作為,也不承擔任何責任。
8.3 透過提交您的個人資料或繼續使用我們的網站或我們的應用程序,您同意在您所在司法管轄區之外傳輸、儲存或處理資料。
9. 敏感個人資料
在某些司法管轄區,某些類型的個人資料(例如有關您的種族、宗教、政治或哲學觀點、性取向和健康的資訊)被定性為敏感個人資料,與其他類型的個人資料相比,它們受到更嚴格的監管。我們不要求您提供敏感的個人資料來使用我們的網站或我們的應用程式。
10. 兒童的個人資料
在未事先獲得父母或監護人對本政策的同意和認可的情況下,我們不會故意收集未滿法定年齡的個人(“兒童”,統稱為“兒童”)的個人資料。如果您是兒童的父母或監護人,並且您認為我們在未經父母或監護人同意和確認的情況下收集了您孩子的個人資料,請透過 info@meedloyalty.com 與我們聯繫,以便我們調查並刪除此類個人資料。
11 您的權利
11.1 您對我們持有的您的個人資料擁有權利。在適用法律法規規定的範圍內,您有權:
(a) 查看我們是否持有您的個人資料;
(b) 索取我們持有的有關您的個人資料的副本;和
(c) 要求我們更正我們持有的有關您的個人資料中的任何不準確或錯誤。
您有權更改或撤回您對處理您的個人資料的同意。 但是,如果沒有某些個人資料,我們可能無法提供我們的產品和服務或與您互動。
11.2 您有權要求我們停止使用您的個人資料向您發送直接行銷訊息,方法是更改您的帳戶或我們的網站或我們的應用程式中的會員資格的應用程式推播通知設定、更改您的行動裝置上的設置,或按照我們發送給您的直接行銷通訊中的取消訂閱說明進行操作。如果您選擇退出直接行銷通訊,您可能會繼續收到我們發送的與服務相關的和其他非行銷通訊。
11.3 在適用法律和法規允許的範圍內,根據本第11條提出的任何請求可能因應我們處理請求的成本需要徵收少量行政費。
11.4 我們將根據適用法律回應行使您個人資料權利的請求。在處理您的請求之前,我們可能會要求您驗證您的身分。
11.5 我們不參與也不對任何與 meed 無關並由任何計劃運營商直接發送給您的行銷資料負責。如果您想停止接收來自任何計劃運營商的任何此類行銷資料,請直接聯絡他們以從其郵件清單中取消訂閱。
12. 政策變更
我們可能會不時透過在我們的網站和我們的應用程式上發布更新的政策來修改本政策。在變更生效後繼續使用我們的網站或我們的應用程式,即表示您同意受更新後的政策的約束。
13. 語言
我們可能會將本政策翻譯成多種語言。若本政策的英文版本與任何其他語言版本之間有任何衝突或不一致,則以英文版本為準。
14. 聯絡我們’
如果您對我們如何處理您的個人資料有任何問題、疑慮、意見或請求,請發送至:
資料保護官, info@meedloyalty.com
最後更新時間:2025 年 1 月