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Meed is revolutionizing the loyalty industry by offering businesses a simple and effective way to create loyalty programs, while providing consumers with a seamless, unified experience. Our mission is to become the universally recognized loyalty platform where businesses can set up programs as easily as they would an email account, and consumers can manage all their memberships effortlessly, using just one login. ​ At the core, Meed addresses a key flaw in traditional loyalty programs: the increasing disconnect caused by numerous apps, logins, and fragmented experiences. Consumers want to be rewarded for their loyalty but prefer convenience, with 84% of them expressing the desire to manage all their loyalty programs in one place. ​ Through Meed, we aim to give businesses a better-performing loyalty solution while enhancing customer engagement. By tapping into network effects, our platform grows in value as more consumers and businesses join, paving the way for a winner-takes-all outcome [5]. And for consumers, Meed becomes more than just another loyalty tool—it transforms into a discovery platform as well, introducing them to new businesses and experiences. ​ As we move forward, Meed takes a Web3-inspired stance on data sovereignty: personal information remains with the individual, while anonymized data enriches business insights, enhancing personalization without compromising privacy. ​ Let Meed be your one-stop solution for creating, managing, and experiencing loyalty.

About meed

We're on meed

Team meed

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Founder & CEO

Phil Ingram

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Head of Marketing

Avia Kafry

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Art Director

Lon Lee

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Investment Advisor

Kam Patel

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Business Development  Manager

Alex Modesti

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    Chief Operating Officer

    Camy Lee

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    Lead UX Engineer

    Paul Chan

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    AI Advisor

    Andrew Keh

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    Technical Advisor

    Sean Greenhalgh

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    Technical Director

    Sandeep Tewatia

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    Media Producer

    Matt Walker

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      Finance Advisor

      Wayne Trattles

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      Software Engineer

      Nishi Singh

        Our Values

        1

        We Treasure Honesty

        Honesty is the glue that makes a team shine. This means being honest with yourself, with your teammates (no matter their relative position to yours) and with all whom you have professional dealings. No one at meed will ever be penalised for trying to do the right thing. And being honest about the things that challenge you will always be the right thing. 

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        2

        We Celebrate Diversity

        Our viewpoints and our ways of looking at the world are forged in the experiences of our past. Many varied viewpoints on a given challenge are the key to the best decisions and outcomes. It is our heartfelt belief that diversity is our greatest strength, in all its possible interpretations. We strive for the best talent that can be found and we know that is made easier by casting the widest net possible.

        3

        We Encourage Initiative

        Good ideas can come from anywhere and a good idea not offered is an opportunity that cannot be taken. At meed, everyone’s opinion is important, and all ideas matter. Everyone is encouraged, even expected, to step forward when they see a challenge that needs facing or an opportunity that needs taking. Failure is celebrated when it leads to new learning that makes us better in the future.

        4

        We Strive to be Better

        No matter how long you have lived, or what title is on your business card, you will always have something to learn. We expect people to consistently look to improve themselves in all ways possible. We care about you from your health to your professional achievements. And, given that we encourage initiative, we will always welcome suggestions or ideas about how to help team members with personal development.

        5

        We Move as One

        We are the little company that can and the growing company that will. If we maintain our core values of honesty, diversity, encouraging initiative and striving for personal development and self-improvement, and sprinkle a little helping of clear communication, there are no limits to what we can achieve. We may all have our individual parts to play, but they are all part of the single whole that is meed.

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        Contact Us

        Unit 608, 6F, Sunbeam Centre, 27 Shing Yip Street, Kwun Tong,

        Kowloon, Hong Kong SAR

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